It’s a sad day for Akshay Kumar fans. Not only are they witnessing his cinematic downfall, but now they are seeing the removal of an advertisement that has been a staple in Indian cinema. Recent updates suggest a change is coming.
What’s the deal?
This all started with Akshay Kumar’s work in Pad Man, where he led a film on the importance of sanitary pads, a great attempt to spread awareness about female sanitation. As a homage to that, we got the iconic advertisement featuring the tagline, “Herogiri ye peene mein nahi hai.”
Even some multiplex owners showed love to this advertisement- “It was my favourite anti-smoking ad as it gave out an important message without any disturbing visuals. It also used to be amusing to see moviegoers repeating the dialogue from the ad. After all, they were watching the ad for 6 years. The moviegoers had memorized all its lines! I am sure I am and many other moviegoers will surely miss the ad,”
But now, the Nandu ad is no more.
The recent release of Jigra and Vicky Vidya Ka Woh Wala Video introduced fans to a new advertisement promoting the anti-tobacco campaign.
Despite the original ad gaining iconic status, becoming part of memes, and receiving widespread love, it has now been replaced by a new ad. This could actually be seen as a positive change, as people are now more aware of feminine hygiene and menstruation.
So, what’s this new ad about?
Instead of highlighting the dangers of smoking, this ad focuses on the positive side of quitting. It shows the good impact you can have by stopping smoking or tobacco consumption.
Thus, it marks the end of a saga for viewers and Indian entertainment.