Vicky Vidya Ka Woh Wala Video starring Rajkummar Rao and Tripti Dimri is currently screening in theatres all across the country. Though it stars an actor who has recently given a All-Time Blockbuster film, still the film is struggling to make a decent profit in the box office.
The film has just been able to pull off a collection of 25 crores in 6 days of its release. The opening day recorded a collection of about 5.5 crores, and was followed by similar figures in the weekend. After that, the film became quite stagnant and had figures of 2.4 crores, 2.1 crores and 1.8 crores for the next three days.
Having failed in the theatres, the film will try to capture the audience when it is released on OTT platforms. There have been several films that could not perform well in the theatres and suddenly hit the charts on OTT. A recent example of such cases is Khel Khel Mein which was a flop in the box office but is currently trending at number one in Netflix.
VVKWWV has an advantage in the OTT platforms as the film is a comedy. Usually people like watching action films on bigger screens, but comedy is best enjoyed personally. Stree 2 though being a comedy, has a lot of stunning visuals to offer hence it became a hit in the theatres as well.
Many comedy films have been released which could not make a decent income via theatres, but later became classics and gained a lot of attention through TV. Some examples are Hera Pheri, Dhamaal, Dhol etc. Now with OTTs in the scene, many films that fail in the box office look for an opportunity in the OTT scene.
VVKWWV has a good plot device and as per most people who have watched the film, the execution too seems to be good. Although the film failed to lure in audience, it has the potential to turn into a hit in the OTT platforms.