Jio has continued to grow its global media partnerships by adding Bloomberg Media to its expanding list of international content offerings on JioTV and JioTV+. After bringing popular platforms like Peacock, Disney and HBO content to Indian audiences through JioHotstar, the company is now extending its focus toward premium global news and business programming.
Through this new agreement, JioTV users can now stream Bloomberg’s international shows such as The Asia Trade, Bloomberg Tech, The Future with Hannah Fry, and Insight with Haslinda Amin.
With more than 500 million users, JioTV provides a massive audience for Bloomberg’s trusted coverage of finance, technology, and business. For Jio, the collaboration enhances its position as India’s leading digital entertainment platform, offering not just entertainment but also credible global news.
The expansion comes as Jio continues to strengthen its ecosystem by partnering with world-class media networks. It reflects the company’s strategy to give users access to a broader range of international content without leaving the Jio platform. By including Bloomberg’s programming, Jio adds yet another global brand to its lineup, by re-establishing its role as a gateway for Indian audiences to experience the best of global television.