Chamkila is coming on Netflix soon. The movie is scheduled to be released on April 12 stars Diljit Dosanjh and Parineeti Chopra and it is directed by Imtiaz Ali. Why are we calling it a series?
Because it is a part of a tetralogy. We are talking about the combination of AR Rahman, Imtiaz Ali and Irshad Kamil. We do realise that other than Imtiaz Ali, the two contribute to the field of music. But, the greatness somehow resonates in the overall film.
The three geniuses have previously collaborated on films like Rockstar, Highway and Tamasha. Other than Highway, the two films were not theatrical successes. But, the music is immortal and they are cult classics now. Even for Highway, the film became highly successful because the budget was less and the buzz was good.
How did the previous three films become a cult classic?
On OTT obviously. Now that Chamkila is coming directly to OTT i.e. Netflix the public does not have to bother about going to the cinemas. It will be released in the comfort of their homes and it has a really great chance to captivate the audiences.
If Netflix promotes the movie well, then Chamkila has great potential to be a highly successful movie in terms of views. Netflix has indeed grabbed a gem of a series/tetralogy and all depends on promotions and content now.