Launched on Android, iOS and available across web browsers, the users of the platform can make use of PCs, mobile phones, tablets and television screens to watch the content. The visual quality can alternate between SD and HD according to the internet speed.
Open only to select countries across the world, the paid membership will be introduced later. The membership plan will decide the access of its content to users. Some of the categories in the app include films, reality shows, events and serials. ETV has plans to add web series and digital originals to the platform in the times to come.