Under ideal situations, Adipurush would have been released by now. But, thankfully it didn’t happen and the makers are not going on with the terrible work they had done.
When the teaser was dropped then it saw unprecedented and unparalleled trolling. Regardless, the makers postponed the film from Sankranthi to June 16 for improving the disastrous visuals.
Regardless, if you remember a high budget visual fest film then Brahmāstra Part One: Shiva comes directly to mind. The brilliant promotional campaign started around 3 months before the scheduled release of the film and the benefits were very much visible in the box office collection of the film.
But the same is not happening in the case of Adipurush. There is no update whatsoever and it is sparking a campaign from the fans of Prabhas. They are trending “Wake Up Om Raut” on Twitter and the threats to Adipurush are real.
It is scheduled for a 16th June release which will clash against DC Studios’ The Flash. Mind you that The Flash has got some highly positive reviews and the buzz is great too. Also, Shahrukh Khan’s Jawan is coming on the 2nd of June and it is not expected to have slowed down until the 16th of June.
So yes, team Adipurush needs to wake up. Let’s see how things turn out to be for the highly ambitious project.