There was a time when everyone who wanted to make it in the film industry had to come to Mumbai and struggle for their life and hope that they would get some or the other commercially successful film that may put them on the radar. While most of that is still true the rising OTT space has changed the game to some extent.
Earlier the growth or rise of any actor or filmmaker depended on the backing of production houses which created a sort of monopoly where a few people controlled how things were governed whether it was the scripts, the actors or the filmmakers.
The rising OTT space has given more chances to the independent and experimental filmmakers as they know that there is a global audience that can view their film and they do not have to rely solely on a heavy marketing budget to make their dream come true.
The rise in the OTT space has also welcomed different genres with open arms as they have been much more open minded as compared to the traditional film industry where unique experimental film have failed miserably either because they could not get enough screens or that it was made on a shoestring budget.
One can also see a rise in a lot of realistic cinema which has encouraged filmmakers to make stories whose essence is rooted to the soil and connects well with the local audience. Throughout the pandemic when many other sectors were losing out due to several factors the OTT platforms cemented their place with some amazing content and unearthed some genuine talent that we would never have seen otherwise.
In my opinion not only is this great for the creators but even the actors don’t necessarily need to do a commercially successful film which turns out to be a box office blockbuster to have an impact and actors nowadays are choosing the OTT platforms for the kind of freedom and range that it provides.