Though advertisements matter, the greatest form of advertisement is definitely word of mouth. The Indian audience is slowly getting habituated to the world of memes. During the COVID period, this fever was at its peak. Who mostly benefited from this? It was Mirzapur.
Dialogues such as “Jalwa hai hamara yahan” and “ye bhi thik hai” dominated the fanbase for quite a long time, and some of these memes are still relevant, with fans continuing to talk about the show.
But this season of Mirzapur has been completely different. The show has not only fallen flat in terms of reviews, but memers aren’t accepting it. The third season has been pretty mediocre, causing fans to quit the show.
Memes aren’t just a result of some sparky scenes; if fans are invested, they can make a meme out of anything and everything. But that sort of engagement is missing this season. Realistically speaking, some of the iconic memes of Mirzapur are based on average lines, but the fans made them iconic. That shows what fans can do to build a show’s reputation.
So, why aren’t fans making memes?
Mirzapur Season 3 has practically lost touch with its original elements. The show had an edge, which was pretty new to the Indian audience, as they were habituated to family-friendly shows.
It is clear that people aren’t talking enough about Season 3, which is reflected on social media and might transition into low viewership. The makers might have delayed the show by a couple of years, causing fans to lose interest.