Homegrown OTT platform ZEE5 has the best strategy in place to grab audiences from every linguistic and regional demographic in India. From Tamil, Telugu, Punjabi, Marathi and Bengali, ZEE5 has planned a diverse slate of films for post-theatrical streaming, to satisfy the viewing tastes of vastly different Indian viewers.
The latest film announced by ZEE5 to premiere on the platform is Bengali film, ‘Shrimati‘. The film released in theatres on July 8, 2022; and will now premiere on ZEE5 on August 12, as part of ZEE5’s Independence Day weekend offerings.
‘Shrimati’ is the story of simple and sweet Shrimati (Swastika Mukherjee), who leads a happily married life with husband, Anindya (Soham Chakraborty). Her normal, middle-class life is shattered when she comes into contact with the sophisticated, prim and proper Mallika Sen (Barkha Bisht Sengupta), who makes her feel like a social nobody. She decides to uppend her life and go on a journey of seeking social validation. She loses weight, gets a glitzy new hairstyle and designer wear, and exchanges her simple happy life for a glamorous lifestyle. But does she gain real happiness?
Shrimati is produced by Kan Singh Sodha and created under the banner of KSS Production and Entertainment. It is directed by Arjunn Dutta. Shrimati stars Swastika Mukherjee, Soham Chakraborty, Trina Saha, Barkha Bisht, Debjani Bose, Kheya Chattopadhyay and Avirup Sen in pivotal roles.
Bengali film Shrimati premieres on ZEE5 on August 12. Have a look at the trailer of the film here –