Titled ‘The Socho Project,’ this show will depict the journey of seven musicians trying to follow their passion in different music genres- Rap, Rock, Pop, Gazal, etc. The idea is to empower existing, upcoming and independent artists to follow their dreams without being a victim to the perils of music industry. The cast includes Lopamudra Raut, Gaurav Khanna, Gunjan Utreja, Gurpreet Bedi, Donal Bisht, Sahil Vaid, Alekh Sangal and Arif Zakaria among others.
“I am extremely appalled by the music scene in India which has been stagnant for the past 25 years. I have always believed in purpose driven work and we are extremely proud to be presenting ‘The Socho Project’ – the maiden release by MAJ. I deeply empathise with music artists and believe that it’s time we give them the opportunity and look beyond our short-sightedness. It’s time we nurture and foster real and genuine talent and help them to segue through the strong circle of the ‘apparent’ tastemakers of the industry and create an environment for them to breathe, survive, be accepted and thrive,” said award winning creator and writer, Mrinal Jha.
“As a second leg of ‘The Socho Project’ we will be focused on building a platform for young budding talent to connect with one another and put out original content and further help them distribute their work, thus opening avenues for their growth in the music space. It is disheartening to know that we still don’t have a mainstream music industry in India that goes beyond the realms of Bollywood and non-film musicians are still not taken seriously,” added Abhigyan Jha.
25 original songs will be released through this web series and each song will be a concept in itself. First song ‘Kaato‘ is out and available on music streaming platforms. The second song will be out on 3rd July. ‘The Socho Project’ is scheduled to release later in 2020!