Rana Daggubati and Sai Pallavi starrer Virata Parvam was tipped to go the OTT way. It was heard that Suresh Babu who is co producing the film is orchestrating a direct to digital release for the film. Suresh Babu himself stated that all of his forthcoming projects will be released directly on OTT. He indirectly confirmed that Virata Parvam will be landing directly on OTT.
However, Venu Udugula, who is directing the film has opened up about the direct to OTT prospect and made an affirmative comment. He clarified that the film will indeed be releasing in theatres and he went on to urge common audience not to believe in any report claiming otherwise.
“it’s a proper cinematic film to be seen in theatres only. Don’t believe false news,” Venu said as he reacted to a Twitter user’s comment about the mode of the film’s release. This update clearly implies that Virata Parvam was conceived with the theatrical audience in mind and there is no change in the release plan.
Netflix had already bagged the post theatrical digital streaming rights of the Rana starrer and it was rumoured that the platform was interested in giving the film direct to OTT release. But that doesn’t seem to be the case now, or at least that is what Venu Udugula’s comment implies. Virata Parvam is a rustic action drama and it is mounted on a big scale. Now that the film is in the final leg of production, we can expect the makers to announce the theatrical release date very soon.