Sree Vishnu and Rajendra Prasad starer Telugu film, Gaali Sampath has released in theaters on March 11th. The movie has got a flop talk right from its first show and it could barely survive even in the first weekend despite the festival advantage.
Aha Video – The Regional Telugu Exclusive OTT platform bought the film’s digital rights and has released the movie just one week after its theatrical release. In the wake of that, Binged.com has been getting questions about how the movie, a flop in theaters can still be a good buy for Aha Video. Here we explain:
“Usually a film flop in theaters is a flop everywhere in most cases except for some rare occasions. Gaali Sampath is not a film that falls in that rare category but it will still work for Aha Video. Usually, audiences do not like to watch flops in films spending money. But they would watch such films on OTT. If the films are delayed, the interest may be lost. But the OTT release in just one week after the theatrical release will stir interest in the OTT audience. And so, Gaali Sampath is a good buy for Aha Video.
Interestingly, Gaali Sampath has arrived on Amazon Prime Video as well on the same day. But it is widely publicized only by Aha Video.