Recently this year, we saw an uprising of a re-release culture in the film industry. Some movies that could not do good in the box office, but were later recognised as genius in the art of cinema and film making. Movies like Rockstar and Laila Majnu are among those films that failed initially when released but now the re-release of the movies have given them the actual reception they deserved. Now movies like Gangs of Wasseypur and Tumbbad are in the line of re-release.
The re-releases of old classics gave them the due accolades they had missed initially. Those movies were called “ahead of their time” and hence were ignored by the public then. The same is evident now as well. There have been recent releases that failed to make a mark in the box office. Hence, the re-release culture, though provides due appreciation to the classic movies of the past, but the recent releases still go past being ignored.
Nonetheless, this re-release culture has initiated a phase where we can see the film makers being happy. The makers get discouraged when good movies do not get a good reception from the audience. This often prevents them from making good movies in future and they start following the commercial movie culture. But this move got them some amount (or rather a good amount) of revenue which will encourage them to make some good movies in the future and the dependence on commercial cinema only for revenue.
Though, the re-release of the movies cannot guarantee the success of upcoming good films that are made way ahead of their time. But the re-release has not only provided the good movies the reception they deserved; but also promised a better future for the film industry.