The month of November this year will be initiated with the release of two highly anticipated films from Bollywood. The films are both sequels and further ahead third films of the respective franchise. They are Singham Again and Bhool Bhulaiyaa 3.
As the films release on the same day, it is obvious for them to clash for a competition. In such cases, makers have to do all they can to ensure better sales for their film. The marketing team of Singham did quite a good job in making use of a lot of stars in the film for a massive crowd appeal. They also took the chance to re-release the original Singham film which further increased the attention towards the sequel.
Whereas, BB 3 had been quiet in terms of marketing earlier. Though the makers tried recreating the OG film songs that had a good following, the idea backfired as the audience grew furious at the bad remix.
The makers did some late marketing like providing offers and discounts on tickets etc. and as a result it has shown some exceptional results. The film reportedly has already sold 250k tickets in advance. The number surpasses the figures of some blockbuster films. The film seems to even go faster than its competitor as of now. With one day still left, the film can expect several more sales. The film has also seen a better response than Singham Again on BookMyShow. The film has 100k more likes than its competitor on the platform.
The film is now set for a big release. People are even exclaiming that the film can go bigger than even Stree 2, considering the popularity of the horror-comedy genre in India lately. It will be interesting to witness how things will turn out for the film tomorrow.
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