Talking about political dramas, India has become a budding ground for this genre. While American political dramas often revolve around superficial narratives or dystopian worlds, India has taken a different route.
Rooted in historical backdrops and spiced with politics, India has managed to perfect the formula. However, this approach often results in a hit-or-miss outcome.
The biggest success story in recent years is The Kashmir Files. Made on a modest budget of ₹15 crore, the film grossed an impressive ₹340 crore. Similarly, The Kerala Story managed to cross the ₹300 crore mark, though its box office journey was comparatively slower.
On the other hand, The Sabarmati Report has been the biggest letdown in this category. Despite its potential, the film barely touched the ₹40 crore mark, failing to ignite interest among audiences.
However, OTT platforms present a different opportunity altogether. Vikrant Massey, who is known for delivering quality content on streaming platforms, leads the cast of The Sabarmati Report.
The film also features Raashii Khanna and Riddhi Dogra, both of whom have proven track records in the OTT space.
This gives Zee5 a significant challenge—and an opportunity. They need to actively promote the film instead of waiting for audiences to discover it. Many people avoided watching The Sabarmati Report in theatres, but with the right marketing push, Zee5 can turn it into a success on their platform.
So, Zee5, don’t wait for the audience to stumble upon the film. Let them know it’s streaming—loudly and clearly.
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