WarnerMedia has taken the first concrete steps towards rolling out HBO Max in India and other South East Asian countries. The content giant has hired Indian-origin Disney veteran, Amit Malhotra, to lead the rollout of HBO Max in India and several other countries in the Indian in Southeast Asia, namely Hong Kong, Indonesia, Malaysia, Philippines, Singapore, Taiwan, Thailand and Vietnam.
WarnerMedia has appointed Amit Malhotra as the HBO Max Managing Director in Southeast Asia and India. Malhotra will be tasked with the HBO Max launch in India and Southeast Asia, as well as managing HBO Max’s Indian and South East Asian operations once the streamer is up and running in India and the other eight countries that will be under Malhotra’s care. He will be reporting to Johannes Larcher, head of HBO Max International.
Amit Malhotra played a similar role at Disney. He was at the helm of operations when Disney+Hotstar launched in India and other Southeast Asian countries, such as Indonesia and Thailand, in the past one and a half years. He served as regional lead for Disney+ in Southeast Asia, where he was responsible for overseeing the launch and operations of Disney’s streaming services, including Disney+, Disney+Hotstar and Hotstar. He also led the Content Sales and Distribution division as part of The Walt Disney Company’s Direct-to Consumer & International (DTCI) business in South APAC and Middle East.
Amit Malhotra will take charge immediately, taking up the responsibility of HBO Go, WarnerMedia’s existing streaming service in several South East Asian countries. HBO Go will be phased out to make way for the launch of HBO Max in these countries.
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