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Is Regulation The Way Forward For Indian OTT?

By Binged Bureau - Oct 20, 2024 @ 08:10 am
Is Regulation The Way Forward For Indian OTT?

The sense of regulation has always been a nightmare for art. Novels are banned, cinemas are banned, pamphlets are banned, paintings are banned. That’s how authoritative governments have often operated. This sense of restriction is nothing new, but India is now seeing a fresh wave of this when it comes to its OTT platforms.

So, let’s ask the question: Is this really the most viable route?

If we look at history, humans share an interesting trait—curiosity.

When we’re told not to do something, we often feel the need to do it. If we’re forbidden from knowing certain things, it only sparks a deeper desire to find out more. It’s one of the most primitive qualities we possess. Just look at the story of Adam and Eve—what was forbidden became the most tempting.

This is exactly what happens when content is censored or regulated. Banning or restricting content doesn’t stop people from watching it. Instead, it drives them to seek it through alternative, often illegal, means. Piracy, VPNs, and other unfair routes become the go-to options.

A recent petition urging the Supreme Court to impose stricter regulations on OTT platforms was rejected. The court refused to create a dedicated regulatory body to censor streaming services like Netflix, Prime Video, and others. And for good reason. The more you restrict content, the more people find ways around it.

Piracy has long been an issue in India, and strict regulations would only add fuel to the fire. When a show or movie is banned or altered, it gets even more attention, often turning into a headline.

Suddenly, everyone wants to see what the fuss is about. So, if content is pushed underground, it doesn’t vanish—it multiplies, reaching even more people in unintended ways.

OTT platforms have provided a space for diverse and often bold storytelling. Over-regulating these platforms could stifle creativity and prevent new voices from being heard. And let’s be real—viewers today aren’t easily satisfied with watered-down versions of content.

So, is regulation the way forward? Perhaps not. Because in the digital age, censorship doesn’t stop a story from being told—it just forces it into the shadows, where it becomes even more accessible to those who seek it.

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