I love you, so you have to let go of me. There must be so many films where lovers are forced to let go of each other solely due to love. Well, it happens in real life too.
Warner Bros Discovery is letting go of Max, solely because it can’t let Max bear the weight of the debt.
Warner Bros. Discovery is thinking about splitting up its streaming and movie businesses from its traditional TV networks to help improve its falling stock price.
As of Wednesday, WBD’s stock was $8.34, a small increase of 0.34%. However, this is much lower than its highest price this year of $14.76.
CEO David Zaslav is looking at several options to address this problem. These include selling some parts of the business or creating a new company for the movie studio and Max streaming service. This new company would not be burdened by WBD’s current $40 billion debt.
This news comes as WBD is making more job cuts. WBD’s difficulties are part of a bigger trend in the media industry, where traditional TV networks are losing viewers to streaming services. By separating its streaming and movie businesses, WBD might be better positioned to compete in the changing entertainment market.
However, the partnership may continue between Warner Bros films and Max just like that of Sony Pictures and Netflix.
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