Finally, after a long time, 2 years, 2 months to be precise, India will be seeing a Marvel movie release in theatres tomorrow. If you are someone who doesn’t know what has been going on, well then allow us to give you a bit of information. Marvel’s “Shang-Chi and The Legend of The Ten Rings” is releasing internationally on 3rd September, which is tomorrow. This means, India too is included in the list since lockdown has been eased and theatres have opened up in various parts of India. A theatrical Marvel movie release right now was much needed for Indian Box Office and looks like everything is going just as expected. Bonus points for Indian fans is that it will be released not only in English and Hindi but also in Telugu, Tamil, Malayalam and Kannada.
When we say “just as expected”, we mean the fact that the Marvel movie has been receiving a grand response already in the advanced booking situation across India. Marvel movies are one such franchise in India, that has a solid fan base. A base so strong that it made Marvel’s “Avengers: Endgame”, the biggest Hollywood movie to release in India. It had a business of Rs. 400 crores and more and was one of the biggest international markets for the movie. The same was the case for Marvel’s “Captain Marvel”, which grossed more than Rs. 100 crores. The last movie to release before the pandemic set in was “Spider-Man: Far From Home”, which too crossed Rs. 100 crores within mere days of its release.
With the last three Marvel movies doing such grand business in the Box Office, analysts are hoping for some sort of miracle with “Shang-Chi”, and from the looks of it “Shang-Chi and The Legend of The Ten Rings” might actually become a miracle that everyone’s looking for. As per reports the advanced booking rates for the Marvel movie is way better than Bell Bottom or any other movie released after the lockdown or in between that small time frame during April and March this year. It is doing tremendously well both in English as well as in India.
If the advanced booking rates stay this high, the advanced booking itself might cross 2 crores net quite soon. This can be said because it is currently at Rs. 1.5 crores. The rates for not only the Multiplexes are high but simple movie theatres are seeing a high advance booking, right now with Shang-Chi. According to trade analysts, this is higher than any post-pandemic releases, be it Tenet, Godzilla Vs. Kong
, Wonder Woman 84, Shang-chi is doing exceptionally well. Also, if things go this way, it should easily cross the Bell Bottom threshold. Currently, according to reports, the advanced booking is three times higher than Bell Bottom.
Even with 50% occupancy rates and theatres not opening up in every state of India, Shang-Chi and The Legend of the Ten Rings is already doing well. According to the Book My Show app, the interests for the movie right now are at 76.4K. Also, not to mention how Marvel fans are hooked to reports every time a movie releases. If that is the case, fans know it will be a solid one, because the reviews have been rave. It is one of a kind movie that has come out from Marvel after a long time. The introduction of the first Asian hero, mixed with phenomenal actions and not to mention the amazing Marvel magic in it, Shang-Chi has impressed every single critic and reviewer out there.
To make it easier for you, “Shang-Chi and The Legend of The Ten Rings” has a solid rating of 8 from IMDb and has been certified fresh by Rotten Tomatoes and a whopping 92% on the Tomatometer. If the movie is releasing anywhere near you and if you are contemplating whether to go or not, we hope after reading this your opinions move towards the positive side and you book tickets for the grand movie from Marvel. This movie might actually be a great option in bringing you back to theatres.
So, here’s hoping that “Shang-Chi and The Legend of the Ten Rings” successfully does its job and helps in reviving the Indian Box Office, because right now it badly needs a miracle and a bit of magic.
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